This is a sales-enablement resource to help agents understand and opt into a newly established process for lead generation. I worked alongside the sales team to help articulate and streamline their messaging into a sharable document to help increase participation in the Leads Pilot Program.
View Flyer.
Results
This leads pilot program, in addition to updated sales emails and phone scripts, resulted in a 32% increase in sales for this Long Term Care Insurance product compared to the previous year.
Nadia Kouri 