Blog Content for SEO

After examining the company’s Google Analytics, I determined that hundreds of website visitors reached solasalonstudios.com via the search term “What is a Salon Studio”. I created a blog post with that title to help bring in top of funnel website traffic and help boost awareness of the Sola Salon Studio concept.

Read blog post “What’s a Salon Studio Anyway

Results

This blog post is is still the most visited pieces of content on the website more than a year after it was posted.

Bridging the Communication Divide: Ebook for Twilio

Twilio worked with a market research company to examine how businesses communicate with customers and conversely, how customers would prefer to communicate with businesses. I wrote this ebook using their research data to communicate their findings and makes a case for a more integrated communication strategy with Twilio.

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